BSkyB

BSkyB’s Q3 results: how (and why) it’s double-counting Product Sales

Analysing Sky’s latest sets of financial results, I’ve discovered some interesting goings-on under the bonnet, finding – among other things – that’s it’s indulging in a bit of double-counting. My conclusion is that the pay-TV operator is finding it difficult to reconcile its focus on maximising ARPU with its connected TV and multiscreen-related activities.

The full piece can be found here at Broadband TV News.

 

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