Programmatic And DAI: The Ad Technologies That Most Interest European Agencies, says MTM

MTM London has released a new Adobe-sponsored study for the Future TV Advertising Forum which shows that programmatic real-time bidding (RTB) and dynamic ad insertion (DAI) are the two advertising technologies that are currently attracting most media agency interest in Europe. See Videonet story here.    


Video interview with Channel 4 and Piksel at IBC 2014

Videonet has posted my video interview with Channel 4 and Piksel at IBC 2014, which discusses the cloud-based technologies behind Channel 4′s evolution to All 4.


Video interview with Dario Vieceli, Head of TV Software Development, Swisscom

Just posted on Videonet, my IBC interview with Swisscom about their nPVR service.


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